International Business Essay Example | Topics and Well Written Essays - 2500 words

International Business - Essay Example Due to the widespread interconnectivity provided to the masses by the high speed internet services, the various geographical boundaries and barriers are becoming increasingly less important. As such, the world is turning into what can only be described as a type of global village where nations highly interconnected with one another and their strategies and plans have the power to impact millions of lives on the face of the earth (Desai 2012, p.115). Likewise, the economic, political, social and technological factors of a particular nation can prove to be beneficial as well as competitive to many other nations, who are developing and emerging at varying paces or have established themselves in a more secured manner over the time as compared to others. As such, this brief will consider the emergent case of the economy of India. India is comprised of one of the most attractive markets that fall in the category of the fastest emerging markets around the world. With a GDP of over $1.8 tril lion, the Indian market looks extremely attractive for investments by foreign institutional investors (Mukherjee 2009, p. 59). Apart from that, because of the highly diversified population mix and increasing per capita income, India has emerged as a unique market for consumables for multinationals around the globe. This provides corporations with opportunities to acquire growth and generate revenue from such a high opportunity market. However, for a better understanding of the â€Å"India advantage†, as some commentators have called it, in terms of emerging market, a PEST analysis is required. Political The political parties of India have to help and to shape the development of the various factors that contributed to the process of economic development within India as an important emerging market in the global forum. The most important contribution that has been made by the political parties in the development of the Indian nation is the process of opening up of the Indian ec onomy in the early 1990’s. The opening up of the Indian economies contributed to the a greatly in flow of foreign funds. These foreign funds and investment naturally contributed to the overall growth and development of the nation over the past two decades. Likewise, the various political powers played a large role within the process of formation of various favorable trade policies and agreements that